From the Site
Tate McRae Continues Her Pop Takeover With "stupid"
December 6, 2019
2020 belongs to McRae.
Oliver Tree's "Cash Machine" Is an Anti-Consumerism Anthem Set on the High Seas
December 6, 2019
Tree's latest is expectedly unexpected.
Destiny Rogers Takes Us to "Euphoria"
December 5, 2019
The perfect song and video to hold us over as we wait for season two of Euphoria.
Ant Saunders Is More Than Another TikTok Success Story
December 4, 2019
Saunders may have found his start going viral on TIkTok, but he is not stopping there.
![REI AMI Is the Saddest, Baddest Bitch [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rei-ami-ones-to-watch-7_1575487465.jpeg)
REI AMI Is the Saddest, Baddest Bitch [Q&A]
December 4, 2019
Co-signed by FINNEAS, REI AMI is an artist who revels in defying any and all expectations.
![Dad's Safehaven Is "Smash Bros" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dad ones to watch two smaller_1575490976.png)
Dad's Safehaven Is "Smash Bros" [Premiere]
December 3, 2019
Your new favorite 2-D e-girl delivers an impassioned ode to one of the best Switch games.
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
LAUNDRY DAY Shines Bright in 'LIGHT UP SHOES 2'
December 2, 2019
Inspired by BROCKHAMPTON, the high school collective is bending the rules of hip-hop and anti-pop.
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Austin Millz and Remi Wolf Have Us on Our Best "Bad Behavior"
November 18, 2019
Millz and Wolf have us literally just vibing.
347Aidan Plays By His Own Rules on "BAD KIDS"
February 15, 2022
347Aidan is notorious for his genre-bending sound, and "BAD KIDS" is no exception.
chloe moriondo and mazie Remind Us It's Okay to Be "not okay"
August 13, 2021
"not okay" leaves you unsure if you're meant to dance, cry, or do a bit of both.
Max Leone Reminds Us Life Is Too Short to Be "Cautious"
February 27, 2020
"Cautious" is very much a "cautionary tale."
BENEE Links with Bakar and Kenny Beats For the Jaw-Dropping "Night Garden"
July 15, 2020
Our favorite Kiwi continues to take 2020 by storm.
Sycco Is an Infectious Dose of Sonic Sunshine
April 3, 2020
Sycco is pulling us out of this springtime-sadness, let her do the same for you.
![Huron John Welcomes You to the Kaleidoscopic World of 'Apocalypse Wow' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/huron-john-apocalypse-wow-interview_1587655389.jpg)
Huron John Welcomes You to the Kaleidoscopic World of 'Apocalypse Wow' [Q&A]
April 23, 2020
"At the end of the day, I just want to make people's lives better with my shit."
Kailee Morgue Finds Love and an Exhilirarting New Sound in "Knew You"
March 27, 2020
"I've finally allowed myself to start writing love songs and about relationships."
binki Distinguishes Himself as a Singular Artist on 'Motor Function'
August 17, 2021
Following a time of personal and professional upheaval, Motor Function arrives at a pivotal moment for binki.
We Are Head Over Heels for Joesef's "Sad Boy" Music
January 29, 2020
Joesef's music is birthed from the wretched gloom that comes the morning after a night of "getting pissed with friends."
'Oh No, Not Again!' Sees Alexander 23 Writing His Feelings in Permanent Ink
February 19, 2021
Like crying alone in the Target parking lot, there is a unique universality to Alexander 23's touching moments of personal reflection.