From the Site
![Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_90ff965510be1169df0a84f9de42a248_ba90a926_540_1568935757_1569011890.jpg)
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
![Sigrid's Excellence Hit Us Harder Than a 'Sucker Punch' [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sigrid-ones-to-watch-1_1568921047.png)
Sigrid's Excellence Hit Us Harder Than a 'Sucker Punch' [Q+A]
September 19, 2019
Right before our favorite Norwegian pop princess headlined a sold out Fonda Theatre, we sat down to discuss the important things in life: memes, the Sims, and cats.
Audrey MiKa and Her Toy Microphone Are Taking the Internet By Storm
September 19, 2019
Just as Ones To Watch alumna Alessia Cara did years ago, Audrey MiKa is earning major recognition from her growing YouTube channel.
How Well Does Ashe Know the Cities She's Performing In? | Tour Trivia
September 18, 2019
Hosted by Gavin Haley, who is supporting Ashe on the Ones To Watch - presented 'Ashe: Mom's First Headline Tour,' we welcome you to your new favorite show:Tour Trivia.
Take A Trip Into BENEE's Dream World in "Glitter" Visual
September 18, 2019
By this point, we're all obsessed with the indie-pop hot-shot BENEE.
![Electro-Pop Trio SHAED Holds Us Captive & Captivated in Eerie "Thunder" Video [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shaed-ones-to-watch_1569000716.jpg)
Electro-Pop Trio SHAED Holds Us Captive & Captivated in Eerie "Thunder" Video [Q&A]
September 18, 2019
In 2016, the three joined forces, as musicians, to begin SHAED's thrilling journey that led to selling out massive shows and reaching the top of the charts.
The Albums That Got Us Through School | Staff Picks
September 18, 2019
What album served as your guiding light through those tumultuous school years?
![Lomboy Meets Her Match in "Like Me" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Lomboy-Ones-To-Watch-Smaller_1568832373.jpg)
Lomboy Meets Her Match in "Like Me" Visual [PREMIERE]
September 18, 2019
If you're looking for something super unique to vibe out to this week, look no further.
mxmtoon's 'the masquerade' Is a Deeply Personal Debut to Lose and Find Yourself in
September 17, 2019
Tucked within the pages of this rhyming diary are the moving, intimate glances into the life of what could be any teenager on the face of this planet.
The Faim Plays Who's Most Likely To...?
September 17, 2019
In addition to gracing the world with a host of new anthemic tracks, The Faim is currently hitting the road with Stand Atlantic on their Ones To Watch and The Noise - presented tour.
Ant Saunders and Audrey Mika Officially Duet in "Yellow Hearts"
January 31, 2020
This duet is everything we could have hoped for and more.
Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.
![Raffaella Embraces Her Inner Child in ‘LIVE, RAFF, LOVE (ACT I)’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/raffaela-interview-ones-to-watch-3-1660666342.jpeg)
Raffaella Embraces Her Inner Child in ‘LIVE, RAFF, LOVE (ACT I)’ [Q&A]
August 16, 2022
Raffaella opens up on her vulnerable new project.
![Emma Charles Has Some Valid Questions About Friendship on "25″ [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma Charles - otw_1590701832.jpg)
Emma Charles Has Some Valid Questions About Friendship on "25″ [Premiere]
May 28, 2020
From the piano hiding in the background of the song, to the drum production, every element of this song complements each other to near perfection. Emma Charles' "25" is a blast from the past, and we're here for it.
Olivia O'Brien Pushes Immature Boys Away in "Just A Boy"
April 22, 2019
An exciting preview of O'Brien's debut album set to release April 26, "Just A Boy" satisfies all of our pop cravings with a hint of R&B goodness.
BINNY Tries to Resist the Lure in Hypnotic New Single "Retrograde"
June 1, 2020
With inspiration hailing from Mariah Carey, to Drake, and everything in between, BINNY incorporates elements from his favorite R&B artists and love for strong female singers to formulate a potent sound, oozing with charisma and sass.
Alexander 23 Doesn't Want You to "Cry Over Boys"
February 3, 2021
Alexander 23 somehow puts one of the most complex human experiences into words on "Cry Over Boys."T
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Conan Gray - "Generation Why" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch.gif)
Conan Gray - "Generation Why" [Live + Interview] | All Eyes On
February 28, 2019
From YouTube to bedroom pop, Conan Gray is creating some of the best content out there.
88rising's 'Head In The Clouds II' Is the Crew Album of the Decade
October 14, 2019
The collective of artists and creatives is nothing short of revolutionary.