From the Site
BETWEEN FRIENDS Gets Moody in Eye-Capturing "u can still come over" Video
February 27, 2019
"... we had a finished product that not only felt true to the mood of the song but also reminded us of what we love the most about creating art, doing it between friends."
![Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/drinker-ones-to-watch.jpg)
Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]
February 27, 2019
"It's a song about the early steps of that transition. I think I was somewhere between denial and acceptance at the time this one came through."
Hatchie Questions Her Past Relationship in "Without A Blush" Video
February 27, 2019
Hatchie's first single from her forthcoming album is a promising window into Hatchie's compelling future.
Jordan Rakei Transports Us to a Dystopian Future in "Mind's Eye"
February 26, 2019
Rakei lends his impressive vocal and production talents to a tale of inescapable technological chaos.
Clairo's "Bubble Gum" and "Sis" Showcase the Early Promise of an Anti-Pop Star
February 25, 2019
Taken together, "Bubble Gum" and "Sis" are akin to a timeline of an artist finding their voice, a voice that would come to charm the world over.
ilo ilo Embraces Their Name and Sound in the Electrifying "come thru"
February 22, 2019
The sort of song that sways between the rush of a festival's main stage and blissful moments of electro-pop reflection.
FINNEAS Proclaims His Feelings for "Claudia" Sulewski With an Infectious Sonic Love Letter
February 22, 2019
This one goes out to Sulewski for being one hell of a muse.
![Ren Details Her Complicated Love Life In Vulnerable Music Video for "Waves" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ren-ones-to-watch 2.jpeg)
Ren Details Her Complicated Love Life In Vulnerable Music Video for "Waves" [PREMIERE]
February 22, 2019
"I used the ocean as a metaphor for this relationship, something we know so little about which scares us. Yet, we find what we know so beautiful so we always go back."
bülow Sings of "Sweet Little Lies" in a Poignant Moment of Pop Euphoria
February 22, 2019
bülow has all the makings of a future pop star.
![Electronic Mastermind Vincent Makes Room for Vulnerability in Debut 'For You' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vincent-ones-to-watch.jpg)
Electronic Mastermind Vincent Makes Room for Vulnerability in Debut 'For You' EP [PREMIERE]
February 21, 2019
"The goal for this EP was to create something deeper than a simple collection of songs - an intimate record with meaning and depth, told through melody and lyrics cohesively."
Katherine Li Actually Cares a Lot, Even If She Tells You "I Don’t Care"
September 13, 2022
Li's career may be just beginning but her work already has a spellbinding quality to it.
Two Feet's Best Music Still Lies Beyond the Horizon
January 25, 2022
Two Feet is not content to simply be a legacy artist who shaped a genre.
![Chloe Lilac Is Sick of You Romanticizing Mental Illness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chloe-lilac-ones-to-watch.jpg)
Chloe Lilac Is Sick of You Romanticizing Mental Illness [Q&A]
March 11, 2019
An advocate for female empowerment, Lilac's Manic Pixie Dream EP is a testament to her eloquent ability to speak through music.
![zack villere Is Creating a World All His Own [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zack-villere-ones-to-watch-2_1583435690.jpg)
zack villere Is Creating a World All His Own [Q&A]
March 5, 2020
villere on chapped lips, nostalgic childhood cartoons, and transcending genre classifications.
Ashe Watches the World Unfold Around Her in “Shower With My Clothes On”
August 2, 2022
"It’s about remembering those last few moments in a relationship when you’re hopelessly hanging on but know you have to let go.”
Ruel's Refreshingly Soulful "Painkiller" Is Just What the Doctor Ordered
May 1, 2019
Ruel is back and better than ever.
Dora Jar Sets Herself Apart as an Avant-Garde Pop Star in the Making
July 14, 2021
Dora Jar is an artist whose fame is not constrained by passing fads or ideas of success but one defined by a salient lasting power.
LÉON Finds Love Again "In a Stranger's Arms"
February 10, 2020
"In a Stranger's Arms" is a sentiment wrapped up in feelings of heartbreak, renewal, and finding the courage to start all over again.
Jeremy Zucker Packs an Exhilarating, Nostalgic Punch on "18"
June 24, 2021
"18" is the perfect addition to the soundtrack of your own coming-of-age film.
Stranger Things' Maya Hawke Is Ready to Tell Her Own Story
May 5, 2020
With a remarkable self-awareness, Hawke intertwines folk's candid charm with a dazzling tenacity that screams Billboard Hot 100.