From the Site
SÅl's "Badside" Is Nostalgic, Introspective, and Infectious
September 29, 2020
New York native SÅl has a knack for creating unique and memorable pop music.
Rook Monroe Paints a Sunrise With "Pink and Purple"
September 29, 2020
Rook Monroe's "Pink and Purple" takes you on a lyrical exploration of self expression.
Silver Sphere Makes a Shimmering and Stunning Debut With 'all my boyfriends'
September 28, 2020
Silver Sphere makes music to laugh, cry, and dance to.
kmoe's "iced tea" Is a Vibrant Expression of Versatility
September 24, 2020
Vancouver-based 16-year-old kmoe refuses to be boxed in.
![Saint Blonde Returns with "Morningside" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Saint Blonde_1600980951.jpg)
Saint Blonde Returns with "Morningside" [Premiere]
September 24, 2020
Texas band Saint Blonde is back with new single "Morning Side."
Take a Disco Dance Break With "The Word" From Alec Wigdahl
September 22, 2020
"The Word" demonstrates how endearing and impressive Alec Wigdahl's music capabilities are as a young artist on the rise.
Ai Bendr Outdoes Herself on Sophomore Release "Runaway"
September 21, 2020
Ai Bendr does not fold under the high pressure and expectations and her new single "Runaway" proves that she's here to stay.
![JP Saxe Chats Overcoming Self-Doubt & Finding Joy at the Edge of Heartbreak [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP Saxe - otw_1600725668.jpg)
JP Saxe Chats Overcoming Self-Doubt & Finding Joy at the Edge of Heartbreak [Q&A]
September 21, 2020
We again had the profound opportunity to interview the sagacious creative on everything from his personal experience in pushing past demons of self doubt to advice on moving on from love lost.
JAWNY's "Super Bad Mantra" Is a Masterpiece Years in the Making
September 21, 2020
JAWNY is back with an electrifying new single that's destined to get you on your feet.
![TZAR Is "What Ur Looking For" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tzar_1600457319.jpg)
TZAR Is "What Ur Looking For" [Premiere]
September 18, 2020
For an artist so new, TZAR seems to have a learned understanding of the creative process.
This Is No April Fool's. Alexander 23 Has Finally Released "Crash"
April 1, 2022
After teasing the single for what felt like an eternity, Alexander 23 has finally given us what we all wanted.
Clairo's "Closer to You" Is an Anesthetic for Growing Pains
June 28, 2019
While Clairo's earlier work evokes the starry-eyed daydreams of a teen with a long road ahead, "Closer to You" feels like we've opened a door into the more shadowy recesses of the singer's mind.
BENEE Channels an Adorable, Slimey Muse For "Snail"
August 11, 2020
BENEE's latest piece of pop-flavored escapism arrived at just the perfect time.
Maisie Peters Channels an Arena-Sized Sound in "Cate's Brother"
May 6, 2022
Peters is maturing from your favorite artist next door (or across the pond) into a stadium-ready tour de force.
![mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch-crop_1563389922.jpg)
mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]
July 17, 2019
With only two singles to their name, mmmonika is living, breathing evidence that "quality over quantity" still rings true.
Audrey MiKa's "Fake Heartbreak" Is Your Anti-Cuffing Season Anthem
October 31, 2019
"Being vulnerable isn't a bad thing, and 'Fake Heartbreak' is here to tell you that it's gonna be ok."
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-ones-to-watch-2_1564081675.png)
Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]
July 25, 2019
"'Right Now' is about those moments spent with someone that are so fleeting yet somehow feel eternal."
![Mallrat Is the License-Lacking Artist Creating the Perfect 'Driving Music' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mallrat-ones-to-watch_1571773775.jpeg)
Mallrat Is the License-Lacking Artist Creating the Perfect 'Driving Music' [Q&A]
October 22, 2019
Mallrat is making music for people who love their pets, rough girls, and anyone who simply loves to listen to music while driving (license-having or not).