From the Site

Doechii Channels Creative Mayhem on New "Crazy" Visual
April 8, 2022
The viral star seems incapable of missing.
Author:
Carter Fife

Annika Bennett Weaves Together a Sonic "Universe" on New Single
March 28, 2022
Bennett is quickly making a strong case for 2022 being her year.
Author:
Carter Fife

Monet Ngo's Debut Single "Lonestar" Is a Cathartic Start to a New Chapter
March 16, 2022
"Lonestar" is a hazy and hypnotic love letter to life's lows and the feat of perseverance.
Author:
Carter Fife

Whethan, Slump6s, and glaive Go Absolutely "Mental" on New Single
March 11, 2022
"Mental" is an iconoclastic and forward-thinking heater from three of music's most promising stars.
Author:
Carter Fife

redveil Takes the Plunge on "diving board"
March 9, 2022
On his latest single, the 17-year-old rapper jumps headfirst into new sonic territory.
Author:
Carter Fife

It's Camp. It's Drill. It's Millie Go Lightly's "Drillie Go Lightly"
March 2, 2022
"I knew he was posh when he hit and said 'Golly!'"
Author:
Carter Fife

Araya and DJ_Dave Heal Romantic Tensions on Live Coded "Kiss on the Train" Visual
March 2, 2022
"Kiss on the Train" is a fusion of raw, sincere indie pop and electronic music's fabled past and limitless future.
Author:
Carter Fife

Yeat Cements Himself as Rap's Next Wave With '2 Alivë'
February 18, 2022
Yëat is thë rësult of contëmporary hip-hop's synthësis and subsëquënt mutation.
Author:
Carter Fife

With The Maràas' "All I Really Want Is You" Visual, Romance Is Always in the Air
February 16, 2022
There's never been a better time to be a fan of LA's sexiest band.
Author:
Carter Fife

KayCyy and Gesaffelstein Collide on Cinematic Visual For "OKAY!"
February 15, 2022
The latest from the Kanye West protégée has all the makings of an avant-garde hit.
Author:
Carter Fife

Florida Collective seeyousoon Is Breaking New Ground in 2021
April 6, 2021
If you're a fan of hip-hop collectives or internet rap, seeyousoon should be an immediate addition to your weekly rotation.
Author:
Carter Fife

Issey Cross Delivers Another Formidable Pop Anthem With "Boys Make Promises"
February 26, 2021
This week, pop artist Issey Cross returns with her second single and video of 2021, "Boys Make Promises."
Author:
Carter Fife

Petticoat's 'Hedon' Is a Vulnerable Piece of Pop-Futurism
May 7, 2021
<i>Hedon</i> is Petticoat's bold self-introduction to the modern pop sphere.
Author:
Carter Fife

'Kennecott' Is Hayden Everett's Somber Love Letter to the Wild
June 1, 2021
Everett's pastoral poetry is as haunting as it is understated.
Author:
Carter Fife

Laica's "love u lately" Visual Will Leave You Pining For More
April 7, 2021
Carefully crafting a seductive concoction of electro-pop, R&B, and hip-hop percussion, Laica delivers her fans a smoldering banger.
Author:
Carter Fife
![Nana's "Save Yourself Sessions" Are Inspirational Moments of Fine-Tuned Storytelling [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nana-save-yourself_1623948388.jpeg)
Nana's "Save Yourself Sessions" Are Inspirational Moments of Fine-Tuned Storytelling [Q&A]
June 17, 2021
"Poetry is poetry, but rap is another level. That's why I chose that form of therapy."
Author:
Carter Fife

Still Woozy Daydreams of Electric Romance in New Video for "Rocky"
February 25, 2021
Still Woozy adds a touch of surrealism to complement his brand of bedroom pop in his new video for "Rocky"
Author:
Carter Fife

Unusual Demont Delivers a Mesmerizing Vibe in the Prince-Inspired "Purple"
April 9, 2021
"Purple" sees Unusual Demont branching into a much more seductive and hypnotic style.
Author:
Carter Fife

Johan Lenox Spreads His Wings While Reflecting on "Phases"
February 5, 2021
"Phases" featuring Cousin Stizz is the first track leading up to Johan Lenox's debut record 'What Do You Want to Be When You Grow Up.'
Author:
Carter Fife

RMR's "Her Honeymoon" Explores the Hidden Tension Behind Fame
January 8, 2021
This week Atlanta rapper and internet favorite RMR returns with "Her Honeymoon," his latest release since last year's EP "DRUG DEALING IS A LOST ART."
Author:
Carter Fife